Built exclusively for ad sales professionals

What if you knew
what your prospect
was planning before
they told anyone?

That's not magic. That's Elo. Real-time ad intelligence, buyer personality insights, and AI-powered outreach, so every email sounds like you spent hours on it. Written in 30 seconds.

4–5x more replies · Ad sellers seeing results in week one
mail.google.com, @elo active
To: Sarah Chen · VP Media, L'Oréal
Hi Sarah, I wanted to reach out about our advertising solutions. We have great reach and I think we'd be a fit for your brand...
Hi Sarah! I noticed L'Oréal just posted 3 CTV buyer roles, and your CEO mentioned "doubling connected TV investment" in last week's earnings call. We're currently driving 2.3x ROAS for brands in your category on CTV. Worth a quick conversation?
Q3 Earnings Call
LinkedIn Jobs
Competition Benchmark
✓ Apply
⚡ Live Buying Signals
NEW CMO HIRE · 3 DAYS AGO
L'Oréal · Sarah Chen from P&G · 90-day window to get in
EARNINGS CALL · Q3 2025
"Doubling digital investment across connected channels" — CEO
HIRING SURGE · THIS WEEK
Allbirds · 5 new media buyer roles posted · Budget expansion signal
COMPETITOR CAMPAIGN
On Running launched major CTV push · Category is heating up
Reformation
L'Oréal · Sarah Chen from P&G · 90-day window to get in
LIVE DATA
META

32

campaigns
↑ 60% vs last month
TIKTOK

8

New
New for them
YOUTUBE

4

video ads
↑ Testing phase
INSTAGRAM

18

Stories/Reels
↑ Primary channel
NOT USING — YOUR OPPORTUNITY
Podcasts · Streaming/CTV · DOOH · Newsletter Sponsorships
YOUR PITCH ANGLE
"You're crushing Meta but missing audio and CTV. Competitors in your category are seeing 3x ROAS on podcast ads reaching your exact audience..."
Sarah Chen
VP of Media · L'Oréal
ANALYTICAL BUYER
DECISION STYLE
Data-first, ROI-focused
COMMUNICATION
Prefers concise emails
BACKGROUND
Ex-P&G, performance mktg
PACE
Fast mover, 2-call close
Data-Driven
Relationship-Driven
Risk-Averse
Risk-Taker
RECOMMENDED APPROACH
Lead with metrics. Reference her P&G background. Show competitive benchmarks before creative examples. She'll want a business case within 48 hours.
Buying Committee, L'Oréal
Sarah Chen
VP of Media
Decision Maker
✓ Verified
Marcus Rodriguez
Director, Performance Marketing
✓ Verified
Jamie Walsh
Media Planner, Digital
Decision Maker
+ 4 more contacts mapped →
Built for ad sales professionals at leading publishers, platforms, and agencies
Social Platforms
DOOH Networks
Digital Publishers
Streaming Platforms
Ad Tech Companies
CTV Publishers
Social Platforms
DOOH Networks
Digital Publishers
Streaming Platforms
Ad Tech Companies
CTV Publishers
Social Platforms
DOOH Networks
Digital Publishers
Streaming Platforms
Ad Tech Companies
CTV Publishers

4-5x

More email replies

90s

To write a personalized email

15+

Ad libraries in one view

100%

Signal-sourced outreach

Most tools tell you
what happened.
Elo tells you what to do next.

Ad sellers already have data. What they don't have is the full picture, the right contact, the exact moment, and the right angle to open with.

The Right Prospect

Every contact you need, from Fortune 500 brands to the mid-market agency that just won a $15M account and nobody's calling. Enterprise, holding companies, independents, in-house teams. The full market, not just the top of it.

Elo maps org charts, flags budget signals, and shows you who's actually making the call, including the contacts your current list doesn't have.

The Right Moment

Know when a brand hires CTV specialists. Know when a CEO mentions "doubling digital investment" in an earnings call. Know when a competitor launches a campaign in your prospect's category.

You don't need more "signals." You need to know that Patagonia just shifted budget to digital and their media buyer posted on LinkedIn yesterday

The Right Message

AI rewrites your email inside Gmail using your prospect's own campaigns, news, earnings calls, and org context, with every source cited. Not a template.

Marcus sent 12 emails last Tuesday. 6 replied. Two became demos. That's not a better email, that's a better pipeline.

Built for the way ad sales
actually works.

Not generic sales tools dressed up with ad industry buzzwords. Every feature designed around a specific problem media sellers face every day.

Live Ads Intelligence

See every ad your prospect is running, across every platform.

Meta, TikTok, YouTube, LinkedIn, Instagram, Hulu, Spotify, Elo aggregates 15+ ad libraries so you can see what's active, what's scaling, and what they're not doing yet. Spot the white space your competitors miss entirely.

META

32

campaigns
TIKTOK

8

New
YOUTUBE

4

video
❌ GAP

Podcasts

CTV · DOOH

🧠

Buyer Personality Insights

Know how every decision-maker thinks before you pitch them.

Analytical vs. empathetic. Data-first vs. relationship-first. Elo analyzes their background, LinkedIn activity, career path, and company stage, so you tailor the pitch instead of guessing.

Sarah Chen
VP of Media · L'Oréal
ANALYTICAL

Lead with metrics. Reference her P&G background. Show competitive benchmarks before creative examples. She'll want a business case within 48 hours.


Real-Time Buying Signals

Know the moment before your competitor does.

New CMO hire? You're notified in days, not weeks. Earnings call mentions digital investment? You're in their inbox the next morning. Product launch window? You're reaching them while they're planning, not after.

NEW CMO HIRE · 3 DAYS AGO
L'Oréal · Sarah Chen from P&G · 90-day window to get in
HIRING SURGE · THIS WEEK
Allbirds · 5 media buyer roles posted · Budget expansion signal
AI-Powered Email, Inside Gmail

Outreach that sounds like you spent hours on it. Written in 30 seconds.

Elo drafts personalized emails inside Gmail using your prospect's real context, their live ads, recent earnings, hiring activity, and competitive gaps. Every source is cited so your prospect sees you did the work.

Hi Sarah, I wanted to reach out about our platform. We have great reach and I think we'd be a fit...
Hi Sarah! I noticed L'Oréal posted 3 CTV buyer roles and your CEO mentioned "doubling connected TV" in Q3 earnings. We're driving 2.3x ROAS for brands in your category on CTV. Worth a quick conversation?
Earnings Call
Job Posts
Competition
Org Chart Intelligence

From Fortune 500 to the agency down the street.

Most databases give you the logos everyone already knows. Elo gives you the complete picture, enterprise brands, mid-market companies, holding company agencies, independent shops, and in-house media teams. Verified emails. Full org context. The contacts your competitors don't have.

Org Chart Intelligence

Navigate the buying committee like an insider.

"I initially planned to reach out to your CMO, but based on your team structure, it looks like you're the one driving connected TV strategy...", the kind of email that gets forwarded, not deleted.

Org Chart Intelligence

Navigate the buying committee like an insider.

Most databases give you one contact and hope for the best. Elo maps the full org, every decision-maker, budget owner, and influencer, with verified emails and buyer personality insights built in.

  • Complete org maps from CMO to Media Buyer, in-house and agency side
  • Decision-maker flags, budget owners, and influencers, all labeled
  • Buyer personality insights on every contact before you pitch
  • Verified emails, not stale data from two years ago
See how org mapping works
L'Oréal · Buying Committee
Sarah Chen
Chief Marketing Officer
Active Decision Maker In-House · ✓
Analytical buyer
Lead with data. P&G background. ROI-first.
Marcus Rodriguez
VP, Media & Partnerships
Budget Owner In-House
Nina Patel
VP, Digital Marketing
Active New Role
Jade Moreau
VP, Brand Strategy
Active In-House
Media Buying
Tom Reeves
Dir., Media Planning
ActiveInfluencer
Aisha Okonkwo
Media Buyer, CTV
ActiveNew
Brand & Social
Priya Sharma
Brand Manager
ActiveIn-House
Leo Fontaine
Social Media Manager
ActiveIn-House
Camille Dubois
Sr. Brand Manager
ActiveAgency Side

Elo lives where you already sell.

No new dashboards to learn. No extra tabs to open. Intelligence surfaces inside the tools you use every day, so you never break your workflow.

Gmail

Chrome Extension

Elo sits right inside your compose window. As you type a recipient or draft an email, intelligence surfaces automatically, no copy-pasting from another tool.

AI rewrites your email using their live ads, earnings calls, hiring signals, and competitive gaps, with sources cited
Org chart and contact intel appears when you type a recipient, see their role, buying committee, and decision style
Real-time signals surface while you write, competitor launches, budget shifts, and upsell angles you'd otherwise miss
Buyer personality insights tell you whether to lead with data or relationship, before you hit send
mail.google.com, @elo active
To: sarah.chen@loreal.com
Hi Sarah, just wanted to touch base about our advertising solutions...
Hi Sarah! I noticed L'Oréal posted 3 CTV buyer roles this week and your CEO mentioned "doubling connected TV investment" in the Q3 call. We're seeing 2.3x ROAS for brands in your category...
✓ Apply

LinkedIn

Chrome Extension

Browsing a prospect's profile? Elo overlays everything you need, their company's live ads, recent news, pitch angles, and verified email, without leaving the page.

Find verified emails directly on any LinkedIn profile, no switching to a separate contact tool
See their live ads across 15+ platforms, what they're running, what's scaling, and what they're missing
Surface breaking news, earnings calls, leadership changes, product launches, and competitor moves in real time
Get instant pitch angles, Elo connects their ad gaps, news, and hiring signals into ready-to-use talking points
linkedin.com/in/sarah-chen, Elo panel
VERIFIED EMAIL
s.chen@loreal.com
Verified 2 days ago
LIVE ADS
32 Meta · 8 TikTok
No CTV · No Podcasts
LATEST NEWS
CEO: "Doubling CTV investment" Q3 earnings
PITCH ANGLE
"Heavy on Meta, missing CTV, competitor seeing 3x ROAS on streaming"

Elo works in the background. You stay in your flow. Intelligence shows up exactly when you need it.

Before Elo vs. After Elo

WITHOUT ELO

Spending hours researching prospects who never reply
Reaching out to the same logos as every other rep in your market
Missing mid-market brands, independent agencies, and in-house teams hiding in your blind spot
Same pitch to analytical CFOs and empathetic CMOs
Getting "we're all planned out" because you showed up too late

WITH ELO

4–5x more replies because timing and context are right
Every email references their actual campaigns, news, and competitive gaps
The full market, Fortune 500, mid-market, holding companies, independents, in-house teams
Walk into every call knowing more about them than they expect
Turning "not right now" into "actually, can we talk next week?"

Stop sending check-in emails.
Start showing up with something
worth reading.

Elo doesn't just help you win new business. It surfaces insights while you're writing to existing clients, competitive moves, platform gaps, category trends, so every touchpoint becomes a revenue conversation. Every rep becomes a trusted advisor.

Upsell Opportunities

"While writing my check-in, Elo flagged their competitor just launched a major CTV campaign. Turned a routine email into a $40K upsell conversation."

Emma
Senior account executive

Be the Rep They Look Forward To

"When I walk in knowing their business, you don't pitch. I consult. Share real-time competitor activity and category trends that make clients see me as a strategic partner. - Shawn P. Brand sales Director"

Shawn
Media Buyer, CTV

Existing Accounts Grow

“With this tool, I get real-time intel on my current clients, turning routine check-ins into meaningful conversations that actually expand deals. It helps me spot new initiatives or hiring changes I might’ve missed before making every client touchpoint way more impactful.”

Fabio
Media Planner, Digital

Works for existing clients too:

"While I was writing my check-in email, Elo flagged that they just posted 3 new CTV roles and their CEO mentioned doubling digital spend. Turned a routine email into a $40K upsell conversation."

Jay
Brand Manager, Digital

Every contact you need.
From Fortune 500 to the agency
down the street.

Whether you're calling on Nike's media team or a fast-growing independent agency that just won a $15M CPG account, Elo has the contact. Most databases give you the logos everyone already knows. Elo gives you the complete picture.

Fortune 500 Brands
Holding Companies (WPP, Publicis, IPG, Omnicom)
Mid-Market DTC Brands
Independent Agencies
In-House Media Teams
Programmatic & Managed Service Buyers
CPG · Retail · Fashion · Auto · Tech · Travel · Finance

Reps close faster.
Managers see it in the pipeline.

Whether you carry a quota or manage a team, Elo moves the metrics that matter.

For Sellers

4–5x

More email replies

Because every outreach references their actual campaigns, news, and competitive gaps, not a template they've seen 40 times this month.
For Managers

47%

Shorter sales cycles

When reps show up with real intelligence on the first call, deals skip the "let me learn about your business" phase entirely. Pipeline velocity accelerates.
For Sellers

90s

From blank email to personalized pitch

Stop spending 3 hours per prospect researching across 6 tools. Elo assembles the intel, writes the email, and cites the sources, you just hit send.
For Managers

2.1x

Increase in close rate

Signal-based outreach means reps only pursue accounts showing real buying intent. Higher quality pipeline in, more closed revenue out. Less wasted activity.
For Sellers

3x

More qualified pipeline generated

Find contacts others miss, mid-market brands, in-house teams, independent agencies. Every prospect you add is backed by a real buying signal, not a cold guess.
For Managers

60%

Faster new rep ramp time

New hires stop Googling prospects and start closing. Elo gives every rep the same intelligence advantage your top performer has, from day one.

Every metric is based on real usage patterns across ad sales teams. Your mileage improves with adoption.

"

Within the first month, one of our sellers closed a $400K deal that started with an Elo-surfaced signal. The intel gave us the angle we would have never found on our own. It's already exceeded our expectations.

— Head of Ad Sales, Independent Digital Media Company

Your next deal is
already out there.

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